Your company website is essential.
It’s where your investor community establishes their first impression on you. And it’s a way to keep in touch with them too.
Understandably, investors would most likely consider a company with a well-designed and easy-to-use site. For it assures them that the business is growing. Abreast with latest trends and technologies.
That’s why it’s strategic for your website to have the capacity to expand with your business. It should be able to have additional features and functionalities without the need to rebuild the whole site.
It’s possible with a supportive content management system running your web pages. Just take a look at how Ausgold Limited (ASX: AUC) was able to enhance its site.
Ausgold’s enhanced website reflects the company’s growing business.
Ausgold is a Perth-based gold exploration and development company with a suite of projects in some of Australia’s most prospective mineral provinces. The company recently updated its website with brand-new images and content to reflect its current business strategy and projects.
Ausgold’s redesigned website puts forward its top priority – developing its Katanning Gold Project outside the South West Yilgarn region. Information and maps of this venture are efficiently provided in the site where you can also find the company’s other exploration projects in Western Australia and Queensland.
Ausgold’s latest website also reflects how the company prioritises its communications with investors. Its share prices and charts as well as gold prices are now more visible in the site, among other enhancements.
Through the website, Ausgold has full control of which news items are immediately published on the site, sent to email subscribers and posted on social media. Enabling the company to easily connect with stakeholders through multiple online touchpoints.
A LinkedIn button leading to its corporate profile is prominently located at the top of the site too. Another way to widen its audience reach as it adds followers to its company page.
The improved site makes it easy for Ausgold to quickly relay news to investors.
The Ausgold website is delivered using HQi and Newsroom from IRM – Online Investor Communications Specialists. IRM were very pleased to work with Ausgold on this exciting update of their investor communications capability.
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Online Investor Engagement Specialists
