IR thoughts

13-Mar-2019

Investor relations. You're an expert already, of course! But what if you could be even better? What if you could have 5 NEW ideas for your online investor communications? Fresh ideas you haven't thought of before? Now that's a challenge! One that we're prepared to take on with you at our seminar series this year. [...]

1-Mar-2019

Put yourself in their shoes. Investors, after all, are human too. Just like you. They know what facts they want when they research about your business. They want to find specific information immediately once they get to your website. So, if you want to draw them into your site, you’ve got to give them what they want. [...]

25-Jan-2019

As an ASX-listed company, you're continually marketing your shares to a largely unknown audience of potential investors mainly through an online process, worldwide. It’s a daily competition. It’s a worldwide online competition. And there are plenty of other choices for investors. But if you do this job better and more consistently than other companies, you will likely [...]

18-Jan-2019

Launching an initial public offering (IPO) soon? Whether you’re planning an IPO in the next months or in a few years, being ready for one requires planning. Often, this would entail big organisational changes to meet the requirements of being publicly listed. And it’s good practice for your business to act like an ASX-listed company before coming [...]

4-Jan-2019

A better user experience. That’s what an interactive website offers your audience, such as clients and investors. When your site is interactive, it engages users as they go through information displayed on your web pages. It’s just more enjoyable to use. So, it receives more traffic and gains all the benefits that come with it. How is this [...]

3-Dec-2018

IRM CEO Martin Spry has been talking to leaders of ASX-listed companies about their online investor presence for 15 years. Hundreds of companies. He just completed a national series of small group sessions, “5 New Ideas for Better Online Engagement with Investors,” where he delivered over 200 useful ideas to more than 30 companies. IRMatters caught up with Martin [...]

16-Nov-2018

There must be a better way to do things. Investor relations have more pressing matters to attend to than getting tangled up in the nitty gritty of sending out announcements. You know the drill. The first task is posting on your website. Logging on to ASX Online. Waiting for confirmation from the Issuers Office. Making sure the announcement’s [...]

22-Oct-2018

Attracting investors is a real-time global competition. Conducted online. 24/7. As investors make choices in their investor journey, the challenge is how to help each investor take that next step towards more engagement and investment with you. Not the competitor. Perhaps you’ve heard about the 10 Success Factors for your online investor presence? Discover for yourself [...]

12-Oct-2018

Snapshots at a point in time. Your reports are dated documents prepared to communicate your status. Whether it's your prospectus, annual report or sustainability report, these summaries deliver messages that stand through time. Locked into the format of the report. Like any Australian listed company, you publish your reports, presentations and newsletters as ASX Announcements, an entirely online [...]

14-Sep-2018

From an investor’s perspective, purchasing shares is not much different from buying shoes or a car. Yes, investors are customers, too. They go through a buying process as they decide to spend their money. Their buying process starts with their needs. Then it goes through a series of steps to an eventual decision. Parting with cash [...]