The power of the web.
You know this well enough. That's why your company has its own website.
It's not just developing the right website though. It’s also about maintaining the site for your business.
Your website must be regularly updated to echo your company's identity and business values in the online world. It doesn't have to be complicated for it to establish awareness and trust for investors. It just needs to provide the latest information that gives a significant impact. So, investors keep coming back to your site.
Your website has to move with changes to your business, investor demands, and technology upgrades. And with a content management system (CMS) that’s easy to use, you should be able to update your website yourself. With a user-friendly CMS, you can personally add or edit content to constantly optimise your site.
Check out the recently launched website of Australian pharmaceutical company Amplia Therapeutics Limited (ASX:ATX). And see how an awesome site can be crafted and kept up-to-date with a handy CMS.
Amplia’s brand new website gives an overview of how the company is advancing a pipeline of Focal Adhesion Kinase inhibitors for cancer and fibrosis. Complete with a detailed list of its capable board and management.
The company’s ASX Announcements and reports page is up to date since the website’s CMS makes it easy for Amplia to post its current news. There’s also a whole heap of the latest investor information in its Investor Centre, including its printable Fact Sheet, Top 20 Shareholders, and FAQs. Helping Amplia keep its website content relevant for investors, among other great features.
Amplia’s website was designed using HQi from IRM – Online Investor Communications Specialists. IRM were very pleased to work with Amplia on optimising their online investor presence.
If you’re happy with your website but frustrated with the effort and delay in updating it, then a site migration might be for you.
Or maybe you just want more investor features on your site? It’s easier and less costly than you think.
Let’s chat over +61 2 8705 5444 or email at clientrelations@irmau.com. More information can be found on our website too!